Miss Bikini Luxe is an Italian brand designed by Alessandra and Francesca Piacentini, a real enlightening phenomenon, a desired trademark of distinction that has revolutionized the concept of beach-wear: collections are created as total looks suitable on the beach as well as in town even in the evening. Miss Bikini Luxe has always interpreted different cultures encompassing them into a modern lifestyle, decoding styles and trends. In each collection, a long journey leaves a deep and distinctive mark in colours, prints, embroideries, accessories and obviously details.

In the course of years Miss Bikini Luxe has been able to anticipate trends and create new fashion styles. The Maison entered both the prêt-à-porter and beach-couture sectors developing accessories and gaining strong national and international visibility on press and other communication channel as well as an enviable international clientele.

Reinventing the original beach-wear idea, Miss Bikini Luxe always choose unusual locations for its advertising campaigns in order to promote a “beach-couture” dedicated to stylish women with a winning personality who like distinguishing themselves. Therefore the different alternatives for each model are realised to guarantee an absolute exclusivity of products. Refined hand-made embroideries -of beads, shells, Swarovski crystals and paillettes-, design, creativity all together with high quality manufacturing are the key points of the Miss Bikini Luxe Brand Identity.

Over the years the brand has worked on diversification, in order to respond to the increasingly demanding requirements of the market: sophisticated Beach Couture for glamorous ladies.

More specifically, Miss Bikini Luxe is focussed -with its high-performance products- to demanding women with a strong purchase power and attitude.

Otherwise Miss Bikini Kids is the youngest line for girls aged 2 to 14 years. The focus to detail is the most important aspect of the collection and the aim is to make every girl feel like a “little woman”.

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